Electronic Arts producer is known as a well-known gaming company with a variety of super games. This is the game firm of a series of racing games released throughout the country such as the game “Need for Speed Rivals”, a racing video game that has just been launched in 2013. The game was developed in conjunction with two-game makers Ghost Games and Criterion Games. This is the sequel to the previously released Need for Speed game series. “Need for Speed Rivals” has the same gameplay as previous versions, players will take on the role of a Racer or Cop. Each role has a unique gaming style. The race track the player can take part in is Redview County, a simulated venue for the player to experience the race. If players participate in speed races and demonstrate superior racing techniques they will have the opportunity to develop their careers in the game. When players complete the task they will be promoted and unlocked new content. In addition, players can also participate in matches with friends instead of playing alone thanks to the new improved “AllDrive” system in the game.